I had a similar problem with my '95 Impreza. The mechanic basically said that the engine wasn't geared for the cold weather (at the time, I lived in the arctic region of upstate New York) that the engine would sound loud at first because it was adjusting to the weather, that it was warming itself up.
This may be the same situation or it may not be, but this is something to consider.
Oh, it has since calmed down, now that the engine has lived most of its life there in upstate, NY. An oil change definately helped it calm down some, too.
But I wouldn't assume this to be the problem right away.